10 Ways A Small Business Can Get More Business

Recently walking by a trendy neighborhood in upper Manhattan, I noted the website of a small wine shop. This is an area where real estate apartments, co-ops, and condos can easily go into 5 figures. I point this out, because, there IS money in this neighborhood, and people who in all likely hood like to drink wine.

When I checked out this wine shop’s website I noticed that it had very nice graphics, but that was about it. It was one page, saying here I am, call us if you need anything. Here’s what he could do:

1. Insert a form to gather his clients emails so he can easily contact them when a certain wine varietal or
   favorite vineyard comes in. Use auto responders.
2. Direct people via signs in store and on receipts to his website to entice email sign ups.
3. Hold small wine classes.
4. Advertise these classes among other places on Craigslist
5. Videotape the wine classes and offer it for sale to your customers.
6. Give it away for free.
7. Produce a video tasting show. Yes, I know this is being done, but it could be done with a local emphasis, think Long Island wines only, etc. Besides, a wine shop is just an example, fool.
8. A California handyman has inserted Youtube videos about repairs he can do. He has gotten a not so small $20,000 job from a lead that came from his handyman blog. The best part is that those were not even his videos. By the way, Google likes Youtube, can you guess why?
9. Cross-promote with other types of similar businesses.
10. Contact Me for Help. I can help your business get more than with what you already have.   I had a hard time coming up with this last one

eBay Sellers: Save on Your Listing Fees

Many eBay sellers don’t realize that they could be saving money on their listing fees by setting up their own websites that promote their eBay listings. eBay has an affiliate program where they will pay their affiliates 50 percent or more of eBay’s total fees.

eBay is also looking for new members, so if a new member signs up through your link and at the very least, bids on one item, they do not have to win it, eBay will pay you on a sliding scale depending on the quality of traffic you are sending them. Currently, I generate about $28 dollars with every new ACRU, as eBay calls it.

The beauty of it is that it runs on remote control, you basically set it and forget it. WordPress blogs lend themselves well to eBay affiliate sites because of the ease of updating as well as Search Engine Optimization (SEO) built in to them. Through trial and error, but mostly by networking with the right Internet entrepreneurs, I have learned to setup sites that rank on the first or second page of Google that produce a predictable monthly income.

If you sell on eBay an eBay affiliate site can add easy income that will offset your seller fees. Ebay will also credit additionally for driving your own traffic.

If you DONT sell on ebay, then an ebay affiliate can be an excellent income generator on it’s own. Of the people I network with a few have made this their primary source of income with some averaging 200 to 300 dollars a day.

If you would like help setting up your website to sell your products, or to just drive traffic to eBay like I do with sites like Rainbow Vacuum Cleaners, a site that usually sits atop of the second page on Google for the term rainbow vacuum cleaner, then just contact me.